brand creative + strategy

Adams Peanut Butter

ADAMS PEANUT BUTTER, 2016

project // facebook video

role // copywriter

contributions // Kelsie Clegg and I developed this video concept, and I wrote the script. I also provided key audience insights and subject matter expertise (because I am from Seattle and love Adams peanut butter).

highlights // Collaborating across the country with our Cincinnati team was a great experience. Making a video about my home and peanut butter was the highlight of my year.